About the Role
Outreach Recruitment is recruiting on behalf of our client, a well-established company within Malta's wine and beverage industry, for an enthusiastic and results-driven Business Development Manager – HoReCa to join its sales team in Paola.
You will develop new business across the HoReCa sector — hotels, restaurants and catering establishments — while managing existing client relationships and driving sales growth. The role covers client visits, negotiating commercial agreements, sales strategy, promotional activities, wine tastings and product presentations, point-of-sale displays and representing the company at industry events.
It suits a motivated sales professional with at least three years of sales, business development or field marketing experience, strong negotiation skills and commercial awareness. The full-time, Monday-to-Friday position pays €30,000–€35,000 per year plus performance-related bonuses, a company car, fuel allowance, company mobile and health insurance.
Key Responsibilities
- Identify and secure new business opportunities within the HoReCa sector
- Develop and maintain strong relationships with existing and prospective clients
- Conduct regular client visits to provide sales support and ensure customer satisfaction
- Prepare, negotiate and manage commercial agreements and contracts
- Develop and implement sales strategies to achieve business targets
- Monitor sales performance, contractual commitments and client payments
- Organise promotional activities and support marketing initiatives
- Conduct product presentations, wine tastings and occasional training sessions
- Coordinate and manage promotional materials and point-of-sale displays
- Represent the company at industry events, exhibitions and promotional activities, occasionally outside regular working hours
- Collaborate with the sales team to identify market opportunities and strengthen brand presence
Requirements
- Minimum three years of proven experience in sales, business development or field marketing
- Previous hands-on sales and marketing experience is essential
- Minimum O-Level standard of education
- Excellent command of English
- Valid and clean driving licence
- Strong negotiation, communication and interpersonal skills
- Proven ability to achieve sales targets and develop business relationships
- Self-motivated, energetic and results-oriented
- Strong organisational skills and the ability to work independently and as part of a team
- Flexibility to attend occasional promotional events outside normal working hours
What’s on Offer
- Salary of €30,000–€35,000 per year
- Performance-related bonuses
- Company car
- Fuel allowance
- Company mobile phone
- Health insurance
- Full-time employment, Monday to Friday
- Opportunity to develop professionally within an established and respected company
Skills Required
- New business development and prospecting
- Key account and client relationship management
- Negotiating commercial agreements and contracts
- Sales strategy and target achievement
- Product presentations and wine tastings
- Promotions, POS displays and trade events
Preferred Qualifications
- Knowledge of the local HoReCa sector
- Knowledge of the wine industry
Languages Required
- English — excellent command (required)
About the Company
Our client is a well-established company within Malta's wine and beverage industry, supplying hotels, restaurants and catering establishments.
Location
Paola (Raħal Ġdid) is a town in the south of Malta near the Grand Harbour; the role also involves regular client visits across the islands' hotels and restaurants.
About Outreach Recruitment
Outreach Recruitment Ltd is a Malta-based recruitment agency connecting employers with qualified local and international talent across hospitality, retail, finance, technology, healthcare, construction, engineering, maritime, and other industries.
How To Apply
Are you a driven sales professional ready to grow your career in the HoReCa industry? Apply online today through Outreach Recruitment — complete the short form on this page and our team will be in touch. We aim to respond to all applications within 3–5 business days.
Browse more roles: Sales Jobs in Malta · Hospitality Jobs in Malta · All jobs in Malta
Frequently Asked Questions
What does the Business Development Manager HoReCa job pay?
The role pays €30,000–€35,000 per year plus performance-related bonuses, a company car, fuel allowance, company mobile phone and health insurance.
What does HoReCa mean?
HoReCa stands for hotels, restaurants and cafés/catering — the hospitality businesses you will sell to and look after in this role.
How much experience do I need?
A minimum of three years of proven experience in sales, business development or field marketing, with hands-on sales and marketing experience.
Do I need a driving licence?
Yes. A valid and clean driving licence is required, as the role involves regular client visits. A company car and fuel allowance are provided.
What are the working hours?
Full-time, Monday to Friday, with occasional promotional events and industry activities outside normal working hours.
Is wine industry knowledge required?
It is not required, but knowledge of the local HoReCa sector and the wine industry is considered an advantage.

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